REGIONAL COVERAGE

MARKET COVERAGE - CO, ID, NV, MT, UT & WY

MARKET FOCUS: Colorado

Market Statistics

Population: 5.42MM
Household: 2.07MM
Household Income: $66,596

Ethnic Breakdown

White: 69%
Black: 4%
Hispanic: 21%
Asian: 3%
A/O: 3%

MARKET FOCUS: Idaho

Market Statistics

Population: 1.6MM
Household: 600,000
Household Income: $51,624

Ethnic Breakdown

White: 84%
Black: 1%
Hispanic: 13%
Asian: 1%
A/O: 1%

MARKET FOCUS: Nevada

Market Statistics

Population: 2.86MM
Household: 1.04MM
Household Income: $52,008

Ethnic Breakdown

White: 50%
Black: 9%
Hispanic: 28%
Asian: 8%
A/O: 5%

MARKET FOCUS: Montana

Market Statistics

Population: 1.01MM
Household: 410,000
Household Income: $51,395

Ethnic Breakdown

White: 90%
Black: 1%
Hispanic: 3%
Asian: 1%
A/O: 5%

MARKET FOCUS: Utah

Market Statistics

Population: 3.0MM
Household: 930,000
Household Income: $66,258

Ethnic Breakdown

White: 81%
Black: 1%
Hispanic: 13%
Asian: 2%
A/O: 3%

MARKET FOCUS: Wyoming

Market Statistics

Population: 574,800
Household: 230,000
Household Income: $60,925

Ethnic Breakdown

White: 85%
Black: 1%
Hispanic: 9%
Asian: 1%
A/O: 4%